[youtube]http://www.youtube.com/watch?v=ghnZaeciAvw[/youtube]
It all started in 2001 when two Princeton University students set out to change the way people do business. Inspired by a box of worms, these students had a dream: a company could be financially successful while being ecologically and socially responsible.
TerraCycle is one of my favourite start-up stories. I first read about Tom Szaky and his innovative company in this Inc magazine article. I look forward to reading his new book ‘Revolution in a Bottle’.
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